The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich
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Made to Stick: Why Some Ideas Survive and Others Die
Author: Chip Heath
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The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
Author: Seth Godin
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Purple Cow: Transform Your Business by Being Remarkable
Author: Seth Godin
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The Long Tail: Why the Future of Business is Selling Less of More
Author: Chris Anderson
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Word of Mouth Marketing: How Smart Companies Get People Talking
Author: Andy Sernovitz
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Meatball Sundae: Is Your Marketing out of Sync?
Author: Seth Godin
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Permission Marketing : Turning Strangers Into Friends And Friends Into Customers
Author: Seth Godin
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Juicing the Orange: How to Turn Creativity into a Powerful Business Advantage
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All Marketers Are Liars: The Power of Telling Authentic Stories in a Low-Trust World
Author: Seth Godin
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Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
Author: Robert Scoble
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Whatever You Think, Think the Opposite
Author: Paul Arden
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Free Prize Inside!: The Next Big Marketing Idea
Author: Seth Godin
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The Big Red Fez: How To Make Any Web Site Better
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Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
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Unleashing the Ideavirus
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What Sticks: Why Most Advertising Fails and How to Guarantee Yours Succeeds
Author: Rex Briggs
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The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
Author: The Group of 33
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The Big Moo : Stop Trying to Be Perfect and Start Being Remarkable
Author: The Group of 33
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Mavericks at Work: Why the Most Original Minds in Business Win
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UNLEASHING THE IDEAVIRUS
Author: Seth Godin
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Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change
Author: Seth Godin
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Survival Is Not Enough: Zooming, Evolution, and the Future of Your Company
Author: Seth Godin
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99 Cows
Author: Seth Godin
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